I was visiting Aubrey Daniels’ blog today and saw a fascinating video, below (link here):
This shows the power of “reward” in getting people to change their behaviors. The challenge: what is enough to get people to change? They say that people generally change in order to move toward pleasure, or away from pain.
This is a good thing to keep in mind when motivating yourself and others – is there enough “pleasure” in the change you’re asking people to make? And is it enough for them to want to bring others along?